Cognitive Dissonances: I love great music…

Everyone is wrestling with the new musiconomy. The music industry

[a creation of the mid-late 20th century, let’s not forget]

is following a business model that is no longer dying, but has been dead for years

[you know that the corporate halls of Warner Brothers, EMI, Sony, etc. just STINK of necrophilia]

and a common lament is the pittance that artists and songwriters earn from streaming services.

While, objectively, this argument is completely valid, I think the issue is far from ‘per-stream’ rates, instead it is with an audience of listeners who are not willing to pay for the music they consume, either directly or indirectly.


For whatever reason – false humility, misplaced gratitude, insincere flattery – very few musicians are willing to point the finger of blame at the audience.

I will.

Such ungrateful listeners will be the death of the music they claim to love so much.

It is, perhaps, the greatest of cognitive dissonances: “I love great music, so I will act in a way that great music can’t be made.”

Yet, as with all cognitive dissonances, it is perhaps the last hope for musicians, that the audience is willing to transcend easy and cheap, and willing to subsidise the conceit and creation of the next waves of great music.

When “thank you, please make more”, is more prevalent than “screw you, I got mine”.

Until that happens, though it saddens me to say, musicians can expect to fund their audience’s listening pleasure for the foreseeable future.


Vince Sig 131x89


2 thoughts on “Cognitive Dissonances: I love great music…

  1. Hey Vince—

    Love it, and do agree,, think the same thing is happening to the written word – value is seeping out of our world in the face of a self-centered, take..not give..society – Sad.

    Would you like to speak to my graduate class at Columbia on the need for disruption in drug development to address development lag …

    Sadly I cant pay an honorarium (recurring theme) but I will be glad to buy you lunch – any Thursday 4-6 – Feel free to decline with no issues whatsoever

    I owe you more than you can imagine for the times you have helped me find my bootstraps

    Ron Guido
    Vice President, Regulatory Affairs
    Retrophin, Inc.
    777 Third Avenue, 28th Floor
    New York, NY 10017
    646-5643682 O
    646-957-0303 C


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